Design
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Design *
Highlights
Customer Journey Map
GFU First-Gen Logo and Brand Direction
Design Philosophy
Collaborated with LCM team members, content, and brand specialists to rebrand and enhance the content and design of the Client Journey Map.
Customer Journey Map
After
GFU IRC
Before
GFU First-Gen Logo and Brand Direction
As a student provided brand direction and a sticker design to be used for logo and social media as well
Redesigned logo for improved alignment with Intercultural Resource Center and simplicity within brand parameters
Horizons: Bright future individually and legacy
Leaves: New growth and endurance
Aspiring to this mindset
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Antoine de Saint-Exupery
